I decided to chose the environmental impact of meat as my issue because I think it does not get enough attention for how much damage it causes. The design focuses on the carbon emission of different meats compared to a gallon of gasoline. The numbers themselves are the largest thing on the page for that reason. I also chose large sans-serif type (Alternate Gothic No3) to make the numbers demand attention of passers-by.
I used color to distinguish each poster form the other and to create a spectrum. Green is usually associated with the environment while red is seen as negative. The neutral grey is in the middle to act as our point of reference.
